Distribution ways

Two ways to distribute. Most pick the first.

Same clips, same engine underneath. The difference is whose accounts they go out on, and that one choice changes both the reach and what each result costs you.

Way 01

Clipping accounts

Your content cut and posted by our 430+ EU-based clippers and creators, from their own accounts.

Why people pick it

Hundreds of established feeds instead of one
Reaches audiences your own channels never touch
Lowest cost per result of the two, by some distance
Scales without your handles or your team carrying it
Nothing is posted to your accounts, so they are never at risk

The trade-off

You are borrowing audiences rather than building your own
Less control over exactly who sees each clip
Follower growth lands on the network, not on you

Way 02

Targeted clip campaigns

Clips posted natively on your own channels, aimed at a defined audience.

Why people pick it

Every view builds your own following
Precise control over audience and message
Your voice, your handles, your brand equity
Works when the buyer is a named, small list

The trade-off

Capped by the reach your own channels already have
Slower to compound, especially from a standing start
Higher cost per result than the network

What that means in euros

Take a €5,000 month. Through the network, at an agreed CPM of around €2.50 per 1,000 verified views, that buys roughly 2 million views. The same €5,000 spent on paid social, where CPMs typically land somewhere between €15 and €40, buys closer to 125,000 to 330,000 impressions. Six to sixteen times the reach for the same money, depending on where your paid CPM actually sits.

Targeted campaigns land between the two. You are paying for production and placement rather than media, so the cost per view is far below paid, but it is capped by the size of your own channels rather than the network's.

Illustrative, not a rate card. Your CPM depends on platform mix, niche and volume, and cost per acquisition depends far more on your offer and funnel than on the channel. What holds across clients is the ordering: paid is the most expensive way to buy attention, your own channels sit in the middle, and the network is consistently cheapest per result because the distribution is organic rather than rented. Real numbers against your funnel on the call.

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